Lululemon ‘make technical athletic apparel for yoga, running, dancing, and most other sweaty pursuits’.
They also make terrible, PR-disaster-level mistakes on their website. Behold.
Here is their ‘Pacific run long sleeve top‘ in grey (click for bigger):
Now let’s change the colour to black:
Note that the colour of the top itself is still grey, so no excuses there. Oh dear.
I expect this won’t be around for long, and neither will the person who did it.